STUDENT WORK

Kona Bikes are known for being super sturdy and off-roaders love ‘em. But sometimes city slickers wanna shred the gnar, too.

OOH

Hot Spots App

User-generated app where local enthusiasts post sick urban rides. If you’re near one, a notification will pop up and you can get directions.

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OOH

Map placed in a just-outside-the-city off-road spot reminding urban bikers they actually don’t have to leave the city for Kona-worthy rides.

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Guerrilla

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